The Guardian

Burberry’s £2,000 Cotswolds handbag hits ‘a sweet spot’ with Americans


Zeal for ‘the Hamptons of England’ has rubbed off on sales, with luxury British fashion brand back to a full-year profit

The luxury fashion brand Burberry has said a new £2,000 handbag named after the Cotswolds has bolstered sales, as the English region becomes increasingly popular with wealthy Americans.

Joshua Schulman, the company’s chief executive, said its tote bags – which mix leather and the signature Burberry check – had helped drive its best performance in bag sales since 2023.

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Source link : https://www.theguardian.com/business/2026/may/14/burberrys-handbag-cotswolds-hits-sweet-spot-americans

Author : Sarah Butler

Publish date : 2026-05-14 11:38:00

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Tags : The Guardian
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