The Guardian

Bella Hadid upset at ‘lack of sensitivity’ of Adidas ad linked to Munich Olympics

Bella Hadid upset at ‘lack of sensitivity’ of Adidas ad linked to Munich Olympics



Model says she never learned about 1972 events and would ‘never knowingly’ be part of work linked to ‘horrific tragedy’US model Bella Hadid has said she is “shocked”, “upset” and “disappointed” at the Adidas campaign in which she was featured that evoked memories of the terrorist attack that killed Israeli athletes at the 1972 Munich Olympics.Hadid – who is half-Palestinian – was initially featured in the German sportswear’s advertisement campaign for its SL72 running shoe, which paid homage to the Munich games after its release earlier in July. At those Olympics, the Palestinian militant group known as Black September murdered 11 Israeli competitors as well as one German police officer. Continue reading…



Source link : https://www.theguardian.com/fashion/article/2024/jul/30/bella-hadid-adidas-ad-israel-munich-olympics-1972

Author : Erum Salam

Publish date : 2024-07-30 16:43:21

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