Daily Mail

Jaguar ditches roaring big cat badge for its EV rebrand – and admits it won’t appeal to traditional customers

Jaguar ditches roaring big cat badge for its EV rebrand - and admits it won't appeal to traditional customers




Bosses say they expect to retain just 15% of the company’s existing customers when it relaunches as an EV-only brand with a new image.



Source link : https://www.dailymail.co.uk/money/cars/article-14099755/Jaguar-ditches-teeth-baring-big-cat-badge-EV-rebrand-admits-wont-appeal-traditional-customers.html?ns_mchannel=rss&ito=1490&ns_campaign=1490

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Publish date : 2024-11-20 10:25:48

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