The New York Times

Starbucks’ China Problem: Coffee Drinkers Want More for Less



For years, Starbucks was the dominant coffee chain in China. Now rivals offering local flavors and cheaper prices are crushing the company’s bottom line in its second-largest market.



Source link : https://www.nytimes.com/2024/12/19/business/starbucks-china.html

Author : Alexandra Stevenson, Julie Creswell, Zixu Wang and Agnes Chang

Publish date : 2024-12-19 05:00:07

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Tags :The New York Times